Promotional marketing boosts the outreach of your business, making it more recognizable. This concept of spreading the word about a brand or company has existed for decades. Distributing branded, valuable items makes people familiar with your business. However, simply flooding the community with freebies featuring your brand's logo doesn't give any fruitful results.
People tend to throw out the promotional items they don't want or don't consider helpful. Thus, a giveaway is only valuable to you if it provides a good return on the investment. For this, you need to choose useful items for clients or customers. Here are the five promotional giveaways you can consider to promote your brand at the next event, conference, or trade fair-
Promote a Healthy Lifestyle
Today, everyone is trying to live a healthy and fruitful life. So, if you are searching for giveaways to garner brand recognition, promotional products that promote an active lifestyle are worth considering. Water bottles are a valuable item to give away. Or, you can go a step further to choose a shaker. It is a perfect choice for health and fitness clubs or to kick-start a lifestyle challenge at the office.
Besides, fitness trackers, sports duffle bags, small first aid kits, workout towels, pill organizers, etc., are excellent choices. Add your company's logo to any of these promotional products and help your staff or customers live healthy lives.
Use Wearables And Apparel As Promotional Gifts
Brands that use wearables such as t-shirts, caps, sweatshirts, custom lanyards, etc., are often recalled. So, choose the best promotional swag for your company and maximize your event or tradeshow incentive.
Compared to other tech items, useful promotional things shirts always stay in style. All you need to do is choose classic colors like black, navy, or white for the apparel.
If you will promote your brand through lanyards or wristbands, keep it simple and straightforward. Use your brand's logo or company's name and select the best color contrast. Look for a manufacturer that uses fine-quality materials to create the products. You can consider 4inlanyards to get the perfect professional lanyards for your business.
Tech Gadgets Make Good Giveaways
Tech giveaways don't mean that you need to distribute smartphones as promotional items. You can provide clients and customers with customized tech accessories to enhance smartphone usage. For example, a cellphone stand or a holder. You can also consider cleaning wipes specially formulated for selfie sticks, earbuds, or other electronics. Some other examples of tech accessories people will appreciate include power banks, USB drives, mobile batteries, mouse pads, etc.
Woe Your Clients With Some Unusual Freebies
If your business is family-oriented, or you are attending a trade fair or festival, give something unusual to your prospects to leave a lasting impression on their minds. You can provide football, fidget spinners, kites, bubbles, water pistols, etc. Not only will the kids love these toys, but it will also bring a smile to the adults' faces. They will remember your company and the fun freebies.
Apart from these items, you can consider giving pocket packs of tissues, colored pencils, shot glasses, playing cards, coloring books, sunscreen, beer steins, etc.
Consider Promotional Items That Are Always Appreciated
Regarding branded giveaways, some items always stay in style. One example of a classic freebie is a pen. Everyone needs a pen occasionally to sign a permission slip or just jot down a reminder. You can choose a stylus combination, a mechanical pencil, or a highlighter.
Tote bags are another popular giveaway. Just like people always need a pen, they also need tote bags for many purposes. Consider reusable produce bags, a nylon backpack, or a foldable bag that can be stashed in a purse.
To Sum Up
Now, you have a lot of ideas for choosing the best promotional items to give away at a trade fair, charity event, or a place where you need to promote your brand. Consider giving useful freebies that keep reminding the customers about your brand.
Related post
Related post
