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10 Ways Fintech is Reshaping the Financial Services Industry

Technological advancements have significantly shaped how businesses are run across different parts of the globe. The financial services industry is one development sector that has embraced new software advances to enhance its operations. With fintech technological advancements, there are immense changes in the global financial landscape. The revolution of fintech is spreading rapidly, reshaping the financial industry in different ways.  A recent World Economic Forum report, based on a survey of 240 fintech firms, finds that the industry is moving from rapid pandemic-driven growth into a phase of more stable, sustainable expansion—with customer growth settling at ~37%, and profit and revenue growth both near 40 %. Fintechs are increasingly serving underserved groups such as low-income people, youth, women, and especially micro-, small-, and medium enterprises (MSMEs), with firms in emerging and developing economies focusing particularly on these segments. To reach them, fintechs are boosting digital strategies (social media, online platforms), but in places with limited internet access, they’re also using agent networks, multilingual services, SMS, etc. AI adoption is widespread, especially for customer service and automation, helping reduce costs and improve experience. Partnerships between fintechs and traditional financial institutions are common, offering credibility, infrastructure, and innovation.

Here are 10 ways in which fintech has reshaped the financial services industry.


10 Ways Fintech is Reshaping
Image source: thetrustedinsight.com 

1. Customer Experience

As digital trends dominate the financial services industry, there is an immense shift in how service providers interact with their clients. Digital Finance Solutions aims to eliminate traditional interactions, branch-based operations, and other forms of service delivery. Clients can easily access financial institutions through different digital ways. This includes social media platforms and messaging channels, including SMS, live chat, and email. These platforms facilitate easy and efficient communication to achieve excellent results.

The Omnichannel customer experience enhances seamless and consistent interactions regardless of the type of devices a client uses.

2. Chatbots

Thanks to their functionality, chatbots are widely embraced by different financial institutions. They provide a platform for seamless communication processes or conversational banking. By implementing chatbots, agents can efficiently handle different client concerns on the phone. With modern Chatbot technology, clients receive speedy responses, leading them to the right services and ensuring their satisfaction.

Chatbots are handy FinTech for banking solutions that offer assistance round the clock. With a hybrid system, clients are guaranteed feedback regarding their financial services needs or concerns, even without human contact.

3. Open Approach

Fintech has also paved the way for an open approach to financial innovation. By focusing on openness, even financial giants can better provide solid external and internal solutions to relevant stakeholders. An open application programming interface provides a platform where different services, including lending money, such as same-day and emergency loans, can be done within the shortest time possible. It fosters competition in banks and streamlines different financial processes.

4. Blockchain and Cryptocurrency Transactions

Due to the introduction of open innovation solutions, many businesses in the industry have taken a Blockchain and cryptocurrency approach. These are quicker, safer, and seamless ways to complete different transactions. They provide a platform for transparency, security, and efficiency when transferring money from one person to another. For instance, with cryptocurrency, no one can access your cryptocurrency because of the need for a private key.

Transaction monitoring is the continuous tracking and analysis of financial transactions to detect suspicious, fraudulent, or high-risk activities.

In traditional finance, banks monitor payments to comply with AML (Anti-Money Laundering) and CFT (Countering the Financing of Terrorism) laws.

In cryptocurrency, monitoring involves analysing blockchain transactions for patterns linked to:

  • Money laundering

  • Terrorist financing

  • Fraud & scams

  • Market manipulation

  • Sanction evasion


5. Financial Advice Automation

Financial advice plays a significant role in the industry. Today, virtual assistants and robot advisors have taken the world by storm, ending traditional methods of operations. Automated technologies continue to evolve, making delivering financial advice more competitive. Financial service providers can generate and capture leads, build solid client relations, and enjoy comprehensive service delivery.

6. Smart Solutions

Fintech is reshaping the industry by offering intelligent and practical solutions in almost every sector of the institution. New entrants can easily observe and experience what seasoned experts do, suggest, or do not provide, and focus on the client. With such ideas, it becomes easy for new players to enter the industry and capitalize on neglected segments. This refers to Microfinance solutions, offerings, and other forms of service delivery.

For instance, a new entrant can decide to offer loans to a client with a poor credit score. Similarly, peer-to-peer marketplaces help customers access easy loans from different traditional sources. Moreover, personal finance management innovations or tools impact how new entrants run their operations. They are relatively easy to learn because the terms and tricks of the trade are straightforward.

7. B2B Solutions

Digital FinTech solutions have provided quality B2B solutions, making it easy for stakeholders to identify issues affecting a financial service provider. It is easy to maneuver with fintech solutions, considering that many institutions are now utilizing SaaS or Software as a Service solutions from Fintech start-ups to streamline, integrate, and execute quality service delivery. This is why many institutions can easily reach clients and move towards mobile and digital service delivery.

The introduction of application programming interfaces helps different parties to utilize value-added solutions and integrate them with banking services. Reaching out to business clients becomes easy and seamless.

8. Win-Win Financial Environment

Fintech has also created a win-win financial environment. While cut-throat competition exists in the industry, banks and other financial service providers can easily engage directly in the fintech world. Both parties benefit when exploring different opportunities, such as product development, launch, design, distribution, and financial infrastructure options. Fintech offers enhanced IT solutions for easy management and operational processes, creating an environment for a win-win.

Fintech invests in unique technologies that enhance the performance of financial service providers. Unlike in the past, banks now have the ability to easily address competitive threats, identify, and capture the best investment, partnership, and growth opportunities.

9. Data Leverage

Fintech innovations enhance data leveraging by financial institutions. Today, many companies employ fintech solutions to take charge of their operations, from start-ups to speeding up service delivery, enhancing flexibility, and improving customer engagement. When it comes to data, fintech solutions never disappoint. Banks and financial lenders accumulate a lot of data over Time. By utilizing fintech solutions, they can easily organize and understand their clients' needs.

Better still, fintech banking services and solutions, including AI, chatbots, and machine learning, help clients manage their needs efficiently. With such a company, employees are better positioned to focus on other activities and address more complex problems. Fintech creates a digital transformation approach that helps financial institutions to meet the complex demands of the modern banking environment.

10. Saves Time

Time is of the essence in any form of business. It is even crucial for a financial institution. FinTech banking services solutions enable banks that have adopted the technologies to deliver timely services. With machine learning technologies, among others, it is easy for a bank or a financial lender to calculate a client’s credit score and the interest rate for an applied loan and set a date for repayment. These can be done without necessarily engaging a loan officer. Fintech peer-to-peer solutions, AI, machine learning, and other technologies enhance financial operations, thus saving Time. Ultimately, clients can easily access the services they want without wasting Time.

With fintech technologies, banks can create a strong brand image, differentiate themselves from competitors, foster a favorable business environment, and stay ahead of the competition with modern technologies. It reshapes the industry by moving traditional banks beyond their comfort zone to contemporary solutions, ensuring continuous growth.


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