The TRP proves to be immensely beneficial for calculation purposes. We are told that a device is connected to a television set in thousands of households across India. These numbers are a sample from the total television owners in diverse demographic and geographic sectors. The device is known as the People’s Meter and it effectively records the program and the precise time when the viewer would be watching the television shows of his preference on a precise day. The calculations would involve taking the average for a period of 30 days that should be giving the viewership status for a precise channel.
As per https://timesofindia.indiatimes.com, “The Television Rating Point (TRP) is a tool provided to judge which programs are viewed the most. This gives us an index of the people's choice and the popularity of a particular channel. For calculation purpose, a device is attached to the TV set in a few thousand viewers™ houses for judging purpose.”
The TRP rating points would quantify the GRPs or the Gross Rating Points that are achieved by a campaign or advertisement among a targeted audience within a relatively larger population. The GRP and TRP metrics are supposed to be both crucial components for determining and evaluating the real marketing effectiveness of a certain specific advertisement.
Salman Khan's flagship TV show Bigg Boss season 12 has now dropped right to the bottom of the list, occupying the 19th slot. Kaun Banega Crorepati 10 in its 40th week saw major rises, as per the Broadcast Audience Research Council (BARC). The participant of the day, Binita Jain won the grand prize of 1 crore, which earned the episode the highest recorded ratings for this season. This allows it to jump from 7th place to 3rd. Bigg Boss 12, unfortunately, has suffered from a variety of issues, ranging from a changed time slot to unimpressive contestants and needless, overdone drama.
Naagin 3, a fantasy drama still continues to enjoy the first or second positions. Some other television shows that are in the top 5 brackets include Yeh Rishta Kya Kahlata Hai, Kundali Bhagya, and also, Kullfi Kumar Bajewala. Moreover, we have witnessed that the mythological drama ‘RadhaKrishn’ on Star Bharat actually, opened to a really positive response. So it has grabbed the #6 ranking in the charts. Star Plus became the number 1 general entertainment channel in the urban market. The other channels to follow include Sony TV, followed by Colors, and then Zee TV.
As per https://www.filmibeat.com, ‘Surprisingly, the weekend shows are ruling the TRP chart. Khatron Ke Khiladi 9 has got a massive opening and has occupied the top slot. The Kapil Sharma Show, Naagin 3 and Super Dancer 3 are at second, third and fourth place respectively.’
