A spoof 'Nando’s' ad parodying the Ford Kuga recall has left some social media users hot under the collar
Twitter user Floyd Nkuna posted the ad on his timeline hours after car manufacturer Ford announced the recall on Monday of 4556 Ford Kuga 1.6l made between 2012 and 2014.— Floyd Nkuna (@floyd_nkuna) January 16, 2017
Ford had been given an ultimatum by the National Consumer Commission after a meeting between senior Ford executives and commission lawyers last Friday.
In the ad‚ which looks similar to those used by the flame-grilled chicken outlet‚ Nkuna says: “If you thought Kuga was on fire‚ you haven’t tried our flame-grilled Peri-Peri chicken.” He also makes a play on words with the line: “Do you ‘Recall’ the last time you had ‘fire’ in your mouth.”
Some social media users lambasted the ad‚ saying it was “offensive” and “too soon”. One note that “someone died in one of those fires.”
Others‚ however‚ thought the ad was funny.
The Kuga issue‚ however‚ had been the subject of memes in the run-up to the recall.
#FordKuga The look when Ford Kuga park next to you pic.twitter.com/tytSUDDZgx— Sipho Ntuli (@siphon82) January 16, 2017
When you connect your Samsung Note 7 to your Ford Kuga's bluetooth pic.twitter.com/SBimOwboES— Ofentse (@Jazz_Nova) January 7, 2017
Nando’s wasn't immediately available for comment.
In November last year‚ Nkuna created another Nando's spoof ad directed at former Eskom CEO Brian Molefe who cried after trying to explain his 19 visits to the Gupta family residence in Saxonwold‚ by saying he had visited a shebeen there.
One Twitter managed to conflate Molefe’s tears with the Kuga issue.
Was driving on Allendale road today singing...then i saw a Ford Kuga! pic.twitter.com/7GVPft6rWC— Miss P (@PeruMorkels) January 5, 2017
– TMG Digital/The Times